Job Title
Game Designer - Senior
Position Purpose
As a Senior Playable Game Ideation Specialist, you will be responsible for brainstorming, conceptualizing, and refining innovative game ideas for short-form interactive advertisements. Your role will bridge the gap between creativity, marketing strategies, and technical feasibility to ensure engaging, high-performance playable , while mentoring and supporting junior game designers as needed.
Key Responsibilities:
- Develop engaging and innovative game concepts for 15-30 second playable .
- Collaborate with designers, developers, and marketing teams to align concepts with brand goals and user engagement strategies.
- Research industry trends, competitor , and successful mobile game mechanics to inform ideation.
- Ensure concepts are technically feasible within the constraints of playable ad platforms (e.g., Unity, HTML5).
- Work with data-driven insights to iterate and optimize game ideas for better performance.
- Assist in creating rough prototypes or storyboards to demonstrate game flow and engagement potential.
- Align game ideas with user acquisition strategies and key performance indicators (KPIs) such as click-through rates (CTR) and conversion rates.
- Stay up to date with trends in mobile gaming, social media advertising, and emerging ad technologies.
Mentorship & Team Support:
- Provide guidance, feedback, and mentorship to junior and mid-level Game Designers.
- Support skill development and knowledge sharing within the team.
- Assist le and directors in maintaining team quality and improving workflows.
- Promote a collaborative and feedback-driven environment.